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Canadian Convention Revamped to Increase Value for Business Aviation
April 26, 2013
The Canadian Business Aviation Association’s (CBAA) Canadian Business Aviation Convention and Exhibition (CBAA2013) promises to be "better first, and then bigger" this year, offering attendees a fresh approach to the educational and networking opportunities for which the event is traditionally known.
Debra Ward, CBAA’s director of marketing & industry relations, noted that one of the biggest changes with this year's event involves its organization behind the scenes.
"We've gone back to utilizing a Convention Committee, an approach that proved to be important and useful in the past," she said. "That approach has also allowed us to get greater representation from business aviation operators across Canada, and feedback on what they thought the convention should look like."
One notable difference in this year's convention structure is the organization of specific educational sessions into "streams," each featuring dedicated courses suited to a particular segment of the industry. For example, the flight operations/management stream will feature discussions about performance-based navigation and new oceanic communications techniques, among other topics, while the maintenance stream offers discussions about avionics and cabin systems installation and upgrades.
Another stream will offer an exclusive discussion about company participation within the International Standard for Business Aircraft Operations (IS-BAO) program.
"All educational streams are geared to matters important to Canadian operators, including functioning within the Canadian regulatory framework," Ward added. "That said, many of these topics also cross borders and will be of benefit to U.S. operators who often fly into Canada. From the beginning, our focus has been in offering the 'best of the best' topics for discussion that our Convention Committee told us our members need to be exposed to."
As in years past, NBAA will participate in CBAA2013, with NBAA President and CEO Ed Bolen scheduled to speak at the event.
Recognizing that CBAA2013 also offers attendees the valuable opportunity to meet with their peers, Ward noted that the event would also feature multiple daily networking sessions, including a Welcome Reception on June 26.
The static aircraft display has sold out ahead of the show, "and we're seeing if we can get even more room" for additional aircraft, Ward added.
"We know that it can be an expensive proposition for attendees and OEM exhibitors alike to participate in an event like this, so our emphasis has been to increase the convention’s value to everyone,” she said. “We looked at every aspect, and the overriding goal was to make sure what we had to offer was better first, and then bigger. And I think attendees will appreciate that when they arrive in Vancouver."