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Special Advocacy Supplement
Industry Carries No Plane No Gain Banner
As any lobbyist will tell you, there is no more effective advocate than someone who is involved day-to-day at the grassroots level. Such is the case with the No Plane No Gain campaign, in which numerous companies and individuals have taken up the cause over the past two years.
"Having been in the industry for more than 50 years, and being not just a supplier, but an operator, of a business aircraft, we understand how critical it is to help educate others as to the value business aviation provides," said Greg Evans, chairman of the board, Universal Weather and Aviation, Inc.
"It starts with educating our employees around the world, which we do through regular updates at employee Town Halls and through our newsletters and communications channels," explained Evans. "We empower our employees with the facts about our industry, as demonstrated in No Plane No Gain materials, so they can spread the real message of business aviation to their friends, family and community.
"We also actively engage our client base by promoting No Plane No Gain on our corporate web site, in our booth at tradeshows and forums, and through our newsletters," added Evans. "Recently, we placed No Plane No Gain advertisements in our 2011 UVTripPlanner print directory. Because UVTripPlanner is a pre-trip reference tool used by thousands of aviation professionals, and distributed to both Universal clients and tradeshow attendees, we thought it was a perfect medium for promoting this important message."
“We empower our employees with the facts about our industry, as demonstrated in No Plane No Gain materials, so they can spread the real message of business aviation to their friends, family and community.”
Bob Hobbi, president and CEO of ServiceElements, the Scottsdale, AZ firm that helps clients develop a "wholecompany" approach to service delivery issues, says, "Service delivery is the cornerstone of business aviation. We have such a great interest in No Plane No Gain because it reminds our industry to be vigilant about the global value business aviation brings to the world.
"We want people in the industry to be proud of the service they provide," said Hobbi. "Some companies [that operate business aircraft] want to keep a low profile. That may have worked in the past, but business aviation today is on the radar of regulators, politicians and the public. We might as well embrace it. We should be proud of what we do and show it. No Plane No Gain represents that change in culture and attitude about our industry. That's why we are so adamant about having the company's logo on our newsletter."
Jon Kalic, assistant chief pilot for Flight Options, is a member of a bicycle team that has two-dozen members, most of whom work for the Cleveland-based fractional provider. When riding, they wear shirts that have the NPNG logo on one sleeve, the campaign logo on the other and the Flight Options logo on the chest.
"Most of our bicycle team members are in aviation, so we said, 'Let's get the message out there,'" explained Kalic. "Wearing the No Plane No Gain logo fits that goal. It's good for our company; it's good for NBAA. All of us firmly believe in the power of business aviation."